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Author: Vicky Phillips

My name is Vicky. I am a 32 year old curvy girl originally from London. I run a mindful lifestyle blog called Crunchy Leaves and Sunsets

Keyword Research: Why it is important to do your Homework!

This entry is part 5 of 5 in the series Blog Improvement Series 2

This entry is part 5 of 5 in the series Blog Improvement Series 2Keyword Research – It sounds like something you might have done for a school project right?! Well although you won’t be graded, the harder you work on it the better your blog and your content will perform. Why is keyword research important to blogs?     In this article, I’ll be answering the three main questions you are probably asking about Keyword Research: * So what is it? * Why bother? * How do you do it? So let’s start at the beginning.     What IS Keyword Research?   In a nutshell, it’s working out all the different variations which someone might type into a search engine in order to find your content. It’s actually a lot easier than it sounds and can take minutes to do. You can then type these keywords into your SEO for your post, page or blog. I also find it useful to do this to come up with ideas for content to make when I am having Writer’s Block!     Why is Keyword Research so important?   When you write a blog post, how do you know people are…

The 3 Most Important Technical Blogging Terms: SEO, DA, Analytics

One thing you can guarantee about blogging is there are A LOT of strange technical blogging terms and abbreviations! Most people come into blogging without any technical background and are baffled when they come across these technical blogging terms such as SEO, DA, and Analytics. #technicalblogging #bloggingterms #bloggingbasics #seo #domainauthority #blogbuddyp
This entry is part 6 of 10 in the series Blog Improvement Series

This entry is part 6 of 10 in the series Blog Improvement SeriesOne thing you can guarantee about blogging is there are A LOT of strange technical blogging terms and abbreviations! Most people come into blogging without any technical background and are baffled when they come across these technical blogging terms such as SEO, DA, and Analytics. Panic not! I’m here to give you a ‘Blogger Beginner’s Guide’ to the top three most important technical blogging terms you need to get to know.  And why! I should stress there are LOADS more than this, but these are the ones you are going to want to get to know about first. These are the ones which are going to help your blog really get off the ground.     How your blog gets found is with good Search Engine Optimization, or SEO   Also known as Search Engine Optimisation – this is what is going to make your website show up when people search for it.  The thing is, how will people no to search for you if they don’t know you exist?  Well, when you write blog posts, you will use certain words and terms. Then, when someone types in those…

How to Create an Editorial Calendar

Ever feel like your blogging game is off and your content strategy is off? Try using an editorial calendar. Read on for some snazzy tips in creating your own editorial calendar.
This entry is part 7 of 10 in the series Blog Improvement Series

This entry is part 7 of 10 in the series Blog Improvement SeriesOrganising Your Content When you start blogging, it can be all too easy to post loads of content in a very short space of time. Maybe in all the enthusiasm you post daily for a couple of weeks. Then reality kicks in and you realise that this isn’t sustainable, especially if you have a life outside of blogging! Most of us have day jobs or a family to tend to. All too soon you experience burnout and the amount of content you push out gets less and less frequent. You become demoralised and the whole things spirals. So how can you prevent this happening? Firstly, DON’T POST ALL YOUR CONTENT IN ONE GO!! Leave your reader wanting more. By building up a bit of suspense readers will be more likely to subscribe and read your content when it does come out. Secondly, create an Editorial Calendar! What is an Editorial Calendar? Coming in all shapes, sizes and formats, Editorial Calendars are your place to organise your posts (and your social media if you are super organised!). Some people like to keep them electronically in a spreadsheet and some…

Finding Your Blog Niche

Finding Your Blog Niche
This entry is part 4 of 10 in the series Blog Improvement Series

This entry is part 4 of 10 in the series Blog Improvement SeriesSo you’ve begun your journey to start up a blog. You’ve worked out your business plan, you’ve started creating a website and you’re getting excited. You start to tell people and they ask you the big question ‘What’s your niche?’. Hold on, whats this? You were meant to pick a what now? If you’re anything like me this is where you start to panic mildly. I just wanted to write, I didn’t think I would have to prescribe to a specific topic! It can feel like your being restricted when you where feeling so creative before that. What Is a Niche? So, first things first, what exactly is a niche? When used in blogging terms, Google defines it as the following: “denoting or relating to products, services, or interests that appeal to a small, specialised section of the population.” Basically, you are trying to work out what type of content you are going to be uploading. This might be easy for some of you, you have a specific passion such as craft, mental health, or pet care. The rest of you are probably more like me and wanted…