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Category: Blog Content Planning

Get to Know Your Blog Audience Personally With These Tips

How to get to know your blog audience personally: So, You write blog posts, you share the blog post, you count the likes. Repeat? If this is the simple process that you follow then I'm just going to take a moment today to reflect on the extra steps that it takes to build a following of readers. Viewers and followers that read your content, respond to that content, and consider it a credible and helpful resource to them, personally.
This entry is part 10 of 10 in the series Blog Improvement Series

This entry is part 10 of 10 in the series Blog Improvement SeriesYou intend to get to know your blog audience personally, but your process goes something like this: You write blog posts, you share the blog post, you count the likes. Repeat? If this is the simple process that you follow then I’m just going to take a moment today to reflect on the extra steps that it takes to build a following of readers that you can get to know personally! Viewers and followers that read your content, respond to that content and consider it a credible and helpful resource to them.   That’s the keyword here personally, and you can do this by: Building an email list and writing a newsletter Replying to comments, direct messages, emails, and notifications regularly and personally Writing content directly to your Blog Avatar, and then reaching out to those people who are your Ideal Readers personally Networking with other common bloggers and groups, even becoming friends, in such a way that aligns you within the communities your readers will most likely engage with your content   Remember that it takes time and effort to build relationships, in real life and your…

How to Write a Great Blog Post (that you and your readers will love!)

Ever wonder what makes a great blog post? Read on for 5 tips to creating content you and your readers will love. #blogging
This entry is part 5 of 10 in the series Blog Improvement Series

This entry is part 5 of 10 in the series Blog Improvement SeriesI’m gonna go ahead and assume that, as you’re a blogger, you’re already a kickass at writing 500 to 1000 words – probably even more, if you’re super inspired! But allow me to have this basic refresher for a sec: What makes a great blog post great? Honestly, there are as many kinds of great blog post as there are great bloggers. But I think Ana Hoffman from Traffic Generation Café summed it up perfectly: Sure, you have to consider what your readers like. But you also need to think about what fires you up. If you just publish a post because you need to, your readers will sense this. Trust me, I’ve had my fair share of half-hearted pieces of writing and they really weren’t my best. And because you are an important part of this equation, there really aren’t any hard set rules you need to follow to write a great blog post. So instead, I have listed 5 tips on how you can improve your writing – and therefore, create more great posts for your readers. 1) Write how you speak   This is, by…

How to Create an Editorial Calendar

Ever feel like your blogging game is off and your content strategy is off? Try using an editorial calendar. Read on for some snazzy tips in creating your own editorial calendar.
This entry is part 7 of 10 in the series Blog Improvement Series

This entry is part 7 of 10 in the series Blog Improvement SeriesOrganising Your Content When you start blogging, it can be all too easy to post loads of content in a very short space of time. Maybe in all the enthusiasm you post daily for a couple of weeks. Then reality kicks in and you realise that this isn’t sustainable, especially if you have a life outside of blogging! Most of us have day jobs or a family to tend to. All too soon you experience burnout and the amount of content you push out gets less and less frequent. You become demoralised and the whole things spirals. So how can you prevent this happening? Firstly, DON’T POST ALL YOUR CONTENT IN ONE GO!! Leave your reader wanting more. By building up a bit of suspense readers will be more likely to subscribe and read your content when it does come out. Secondly, create an Editorial Calendar! What is an Editorial Calendar? Coming in all shapes, sizes and formats, Editorial Calendars are your place to organise your posts (and your social media if you are super organised!). Some people like to keep them electronically in a spreadsheet and some…

Finding Your Blog Niche

Finding Your Blog Niche
This entry is part 4 of 10 in the series Blog Improvement Series

This entry is part 4 of 10 in the series Blog Improvement SeriesSo you’ve begun your journey to start up a blog. You’ve worked out your business plan, you’ve started creating a website and you’re getting excited. You start to tell people and they ask you the big question ‘What’s your niche?’. Hold on, whats this? You were meant to pick a what now? If you’re anything like me this is where you start to panic mildly. I just wanted to write, I didn’t think I would have to prescribe to a specific topic! It can feel like your being restricted when you where feeling so creative before that. What Is a Niche? So, first things first, what exactly is a niche? When used in blogging terms, Google defines it as the following: “denoting or relating to products, services, or interests that appeal to a small, specialised section of the population.” Basically, you are trying to work out what type of content you are going to be uploading. This might be easy for some of you, you have a specific passion such as craft, mental health, or pet care. The rest of you are probably more like me and wanted…